The Best Service for Every Customer
Whether you are a hotel, cruise-line or casino executive, you are challenged by dealing with legacy technology and disparate
systems that provide inconsistent and disconnected customer information. Further, your revenue streams extend beyond player activity
to food and beverage, retail, entertainment and spa services.
The systems to support each of these services have equally grown
and the ability to track customer behavior, preferences, and value to the business extends beyond a single CRM or lodging management
solution. This makes it difficult for your reservation agents, front desk staff, the concierge, or sales & marketing to easily identify
the lifetime
value of your guest and ensure they receive the personalized level of service they deserve – impacting loyalty.
Every customer touch point impacts the bottom line. Using SynerG’s solution, you can provide a personalized experience for your
guests by having insight into their preference and spending patterns and matching that to special promotions that would appeal to them.
Understanding which customers bring the greatest value to you will enable you to personalize their experience.
SynerG gives you the technology to create a unified business application that is specific to your needs – all within 3 months,
a low capital investment and little dependency on IT.
SynerG delivers:
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Unified Guest Desk. Provide your employees a streamlined view of your guest and their preferences in one simplified
application. Consolidate multiple reservation systems into a single view or merge relevant CRS, PMS and POS information together
in a single application. Provide contact center agents and front desk staff complete and accurate inventory, promotions and guest
information across properties.
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Increased revenue. Increase up-sell of revenue enhancing services such as spa, entertainment, restaurants and
activities. Target marketing promotions based on customer interests to increase up-sell opportunities
by giving your sales team the ability to effectively manage a myriad of different products and sales programs.
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Improved customer service. Distinguish VIP customers from first-time guests and have complete and accurate
property inventory and promotions available to provide the best customer service. Create a unified agent desktop for your
contact center agents that simplify workflows through the booking process, and enables them to shorten call times, handle
more customers provide better service.
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Better Revenue Management. SynerG’s revenue management workspace gives you real-time access to customer data,
channel performance, property utilization to gain understanding of historical performance, future spend predictions and competitive
performance. Further, using the workspace you can control your channels and pricing in real-time - Rate & inventory setting,
distribution allocation across all your CRS/PMS/RMS/GDS. The results are exceptional with your ability to view and react to
market conditions to boost occupancy, achieve the best rates and optimize profitability.
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Efficient Self-Service Portals. Self-service e-commerce portal for travel partners, agents and customers to
manage profiles and travel information.
See if SynerG is right for your business
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